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July 25, 2012

Purple Eye Shadow

Color novices take note: A subtle swipe of purple—seen here on Taylor Swift—is the perfect way to try out a trendy new shade without commiting to full-on bright shadow. When going for a similar look, use just a single tone of purple. Too much variation can make the effect appear juvenile. Stick to your tried-and-true neutral hues on the eyelids, but blend the standout shade into your crease to deepen the look. Then, use a sheer brown (or even a powder bronzer) to create a natural graduation in color. A thin sweep of purple shadow underneath your lower lashes ties the whole look together. The result is every bit as sultry as a smoky eye, but with an unexpected twist.

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