Peggy Olsen may not be too savvy in the makeup department, but as Elisabeth Moss showed at a Mad Men event in France, she's a lot more enlightened. Moss dabbed the inner corners of her eyes with a finely milled, shimmery white shadow for a fresh, ethereal effect. When trying the look yourself, layer on more powder than you think is necessaryotherwise, the makeup will be too subtle. And do finish with a few coats of black mascara to avoid looking washed-out.
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